Project

Berry Bros. & Rudd

Consultancy

Industry: Distillers & Vintners With: Limitless
Started: Jun 2002 Completed: Jun 2003

We developed ideas for new functionality for the award-winning Berry Bros. & Rudd (BBR) web site for Limitless, the site's developers.

Starting with one of BBR's own ideas, we researched online and offline examples of the service. We then collated our ideas for the general approach, information architecture and functionality in a ten-page report.

We did further research on online wedding registry services and wrote a document describing how such a service could work on the BBR site in terms of features, functionality and content. This resulted in the launch of the Berry Bros. & Rudd [off-site] Wedding List Service.

Limitless have worked with BBR since 1995; we helped to develop the original generated web site and ran a requirements meeting in 1998 when they wanted to reorganise the web site. www.bbr.com has won the title of Best Web Site two years running at the International Wine Challenge.

Turnover from the profitable web site has increased from £0.5 million to £3 million in three years. Whilst the cost of running the web site has also increased, the rate has been relatively slower, allowing a greater return on investment. [end of entry]

Other projects for Berry Bros. & Rudd:

Consultancy (2002-2003)
Web site requirements definition (phase 2) (1998)
Cutty Sark Scots Whisky web site (1996-1997)
Cutty Sark Tall Ships' Races web site (1996-1997)
Web site (1995)

Theme IdeaTorrent

Oxford English Dictionary web site redesign

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Psychology of Programming Interest Group web site

Berry Bros. & Rudd web site